Integrating Voice and Chatbot Technology into Mobile Apps
In the current times, it has been found that about 5 billion people use the internet via their mobiles. This simply means that over 60% of the global population uses mobiles to go online. Businesses around the globe have well understood this, and they are launching smart apps with customized features to allure maximum users. From startups to well-established companies, all adopt the latest technologies to gain a competitive edge and build strong brand value.
Technologies like Artificial Intelligence, Blockchain, IoT, AR/VR, and the latest tools and frameworks have allowed businesses to cater to the maximum expectations of modern-day users. Voice and chat are the two most amazing & trending aspects of mobile app functionalities. Especially, if AI powers the chatbot & voice functionalities, it can offer transformative capabilities to your mobile app and help it gain more loyal customers with enhanced profitability. This post discusses integrating a chatbot and voice functionality into your mobile app to offer more personalized user experiences.
ChatGPT and GPT-3- Scope & Use Cases
ChatGPT is the latest buzzword today, and businesses around the globe are exploring its capabilities to integrate this revolutionary technology into their websites and mobile apps. ChatGPT is an AI-powered natural language processing tool that can generate human-like responses to any query. The AI-powered chatbot (ChatGPT) has exceptional capabilities to understand the context and deliver relevant responses based on it. Chatbots have significantly helped businesses (retail and many more) customize digital interaction with their users.
ChatGPT is a variant of GPT, and both have immense capabilities to allow businesses to personalize their products/services and how they approach customers. You can create a voice-enabled GPT-3-powered chatbot for your mobile app that will certainly boost your app’s efficiency and make it more worthwhile and customized for your users.
Here are some use cases that businesses can consider for GPT-3-based chatbot integration.
- Content Creation
- Voice Consultants
- Customer Service
- SEO Practices
Advantages of Integrating Voice and Chatbot Technology into Apps
Both voice and chatbot technologies can prove to be a perfect blend to allow businesses to offer tailored services and products to their customers. Additionally, a voice-enabled chatbot integration can help you reduce costs, improve efficiencies, and eliminate communication gaps between customers and businesses. Here are the major advantages that a business can get after integrating GPT-3 voice-enabled chatbot into mobile apps.
Personalized Customer Support
Chatbot developers can easily create responsive and smart chatbots leveraging the natural language processing capability of GPT-3. Additionally, it can also reduce development time as developers can try various iterations with different conversational flows. Voice bots are the future of customer service as these AI conversational agents can offer instant solutions to customers’ queries and offer them the required contentment to stay loyal to your brand. Voice bots leverage speech recognition & synthesis technology to understand customers’ intent and concerns and then provide a custom solution to them.
Facilitates Building Long-term Customer Relationships
You just need to sharpen your analytical skills, and you can certainly build a never-ending bond with your customers. The voice chatbot not only provides accurate answers to user queries but also stores critical data in the database. You can leverage this data to gain valuable insights into your customer’s preferences and buying patterns, or the concerns that they are facing with your brand. This will help you to offer more personalized features and services to them, adding more loyal customers to your customer base.
Offering Trending Features & Functionalities
Mobile apps are becoming smarter and more personalized offering intuitive user experiences to fast-paced smartphone users. Voice search has already become the most trending aspect in the eCommerce industry. Apart from this, more than 50% of users in the US prefer voice search to typed searches. More than 71% of online shoppers prefer voice-based features to address their queries to keep their browsing experience swift and convenient. People prefer voice-based search to research products and form a buying decision. If you offer them a swift and convenient search option, you can make the most out of your voice-based chatbot.
Saving Time & Money
Voice and chatbot integration into mobile apps can also help businesses save time and money by automating certain processes and eliminating human interference. This will lead to increased efficiency, lowered variable overhead costs, and reduced expenses on training and monitoring humans. All this can be automated without leaving scope for any vulnerabilities. Voice technology is becoming more dominant these days and mobile app developers are using this technology to deliver speech-to-text conversion capabilities to an app to facilitate quick solutions to user queries.
Offering Personalized Product Recommendations
Businesses are making their best efforts to add more personalization to user experiences and the products and services that they offer. Especially, eCommerce brands have significantly gained a competitive edge by offering personalized product recommendations to their users. Using analytical abilities, businesses can leverage chatbot data to get acquainted with consumers’ preferences, challenges, and purchasing patterns. This will help businesses better understand their customers and offer products or services per their expectations.
Paving the Way for the Future
When you choose to integrate voice technology into mobile apps, you are certainly paving the way for the future. Voice has always been a preferred method to communicate rather than text as it is intuitive, quick, and flexible. In the coming time, voice-enabled search will be a major factor that people will look for before downloading any app. Additionally, the fiercely growing competition and increasing customer expectations will certainly compel businesses to switch to these latest and trending technologies to sustain growth and profitability. It will be a proactive step to start investing in such technologies to ensure uninterrupted growth in the coming time.
Offering Personalized Campaigns
Voice assistants or even voice-enabled chatbots can help businesses to personalize their marketing campaigns. They can leverage the data gathered from these functionalities and analyze it to offer personalized user experiences. You can send personalized notifications and emails regarding any specific event, advertisement, product launch, or deals and discounts. This will enable businesses to approach customers in a much more precise way and with relevant information that they are really looking for.
Mobile Users Are Becoming Smarter
Mobile users are increasingly becoming tech-savvy and expect a lot from a brand before being loyal to it. They are more likely to prefer a brand that helps them find a solution to their queries in the quickest possible time and with greater flexibility. They want tailored information based on their location and preferences and prefer brands that help them make a purchase quickly without any hassles. Additionally, modern-day mobile users have become impatient and hate waiting for anything while browsing. Hence, voice assistants and chatbots can prove to be great technologies to satisfy their craving to reach the right product or service.
Partner with the Best Mobile App Development Company
Implementing voice and chatbot functionalities into an app requires unmatched expertise. So, if you want to leverage maximum benefits out of voice or chatbot integration into your business app, you must approach a trusted and experienced mobile app development company. This option appears viable even if you lack experts for the task and do not wish to spend on training or hiring new ones.
Additionally, if you don’t have an in-house IT team, it will be a much better option to acquire a regular maintenance & support service from a third party for your app to keep it up-to-the-mark with the latest and trending technologies. This will enable businesses to meet the maximum expectations of their target audience and build strong brand value in their respective industries.
Chatbots and voice assistants are great ways to drive sales and scalability for your business by making your app smart, intuitive, and responsive. This will also help you engage your customers with a seamless user experience and enhance the user base with ever-increasing traffic.
Nathan Smith is an experienced web and app developer, currently working with TechnoScore- a leading mobile app development company. As a technology enthusiast, he is passionate about sharing his web and application development knowledge through his articles. Nathan keeps himself up-to-date with all the latest trends, innovations, and disruptions happening in and around the IT industry. He is also keen on sharing his ideas and understanding of the innovations in the IT domain with individuals and entrepreneurs interested in the trade.